Honey Bubble Rebrand

Year

2021

Services

Logo Design, Packaging

The goal of this project was to take an existing brand’s logo and make a new logo based on the brand identity. The new design I made is much more minimal than the previous logo. This redesign keeps the vertical grid that is present on the storefront. The color scheme is also a bit more relevant to the idea of honey. There is also a cup of bubble tea to the left of the Honey Bubble type to represent the shop being primarily a bubble tea café

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